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the bbc: a people's history
[Hardback - 2022]
david hendy
On Demand
Availability in 6-8 weeks on receipt of order
List Price: £25
Our Price: Rs.7245
Sub-category: Mass Communication
Publisher: Profile Uk | ISBN: 9781781255254 | Pages: 656
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Paperback Rs.3645

Description

A fascinating and informative account of the BBC s first 100 years Daily Telegraph A dramatic tale of innovation and determination Guardian In 1922, three men - only one of whom had previously heard of broadcasting - founded the BBC. In doing so, Arthur Burrows, Cecil Lewis, and John Reith set out to accomplish something utterly bold: using what had been a weapon of war - Marconi s wireless - to remake culture for the good of humanity. In The BBC: A People s History, professor and historian David Hendy traces the BBC from its maverick beginnings through war, the creation of television, changing public taste, austerity and massive cultural change. The BBC has constantly evolved, developing from one radio station, to television, then multiple channels and now the competition with the internet and streaming services. This is a history of a now global institution that defines Britain and created modern broadcasting; it is also a reflection of 100 years of British history.

About the Author

David Hendy is a writer, broadcaster and Emeritus Professor of Media and Cultural History at the University of Sussex. His books include Life on Air: A History of Radio Four, which won the Longmans-History Today Book of the Year Award and was nominated for the Orwell Prize.

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