Description

Category:BusinessCurrent Affairs BusinessCurrent Affairs Business-Cbu
Publisher: Penguin Business Uk | ISBN: 9780241616598 | Pages: 288

Is the metaverse a brave new world? An immersive digital playground? The next generation of online gaming? Or just the latest manifestation of our human tendency to create other realities? Herman Narula argues that it is all of these things. His vision of the metaverse, deeply rooted in history and psychology, looks to the Egyptians, whose conception of death inspired them to build the pyramids, to modern-day sports fans whose fantasy leagues are as competitive as the real thing, and finds that humanity has always sought to supplement our day-to-day lives with a rich diversity of alternative immersive experiences. Rigorously researched, passionately argued, and written by a tech founder and creator of digital worlds, Virtual Society reveals why the metaverse offers a new universe of ideas that offers users unprecedented opportunities to create, explore and find meaning. It s an essential guide for anyone who wants to get beyond superficial headlines and understand the true shape of our virtual future.

About the Author

Herman Narula is the co-founder and CEO of Improbable, a London-based technology company. He has been featured by Wired, Financial Times, CNBC, The Economist, New Statesman, Bloomberg and more. His TED Talk, The Transformative Power of Video Games has been viewed over 1.8m times.